Fine illustrations, and graphic effects in this campaign signed by Saatchi & Saatchi, Romania.
Bucharest – For the recent “Noaptea Agentiilor” (Long Night of the Agencies), Saatchi & Saatchi Romania organized a special event for all those who wanted to get to know the agency and the people behind the ideas.
The team created posters that clearly emphasized that Saatchi & Saatchi Romania is the Lovemarks Company. The invitation was sent out to industry people, media journalists, partners and clients, and around 300 guests were welcomed by the Saatchi & Saatchi team at their offices in Bucharest.
DJ music, live performances (Drum Master Chi Pah), henna tattoos, brand activations with Poi Performance, and a Daring Tree for Milka were all flavours of the event hosted by Saatchi & Saatchi Romania. All guests were dared to name their own lovemarks, with some even going so far as to have it tattooed.
Creative Director: Johan Ohlson / Art Director: Bogdan Vintila / Copywriter: Andrei Nica / Senior Account Manager: Ioana Hurdubelea / Sr. Account Executive: Madalina Floria Account Executive: Cristina Alexandru / Prepress Manager: Dan Butoi / Corporate Communication Manager: Corina Pisc