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“Hello, Sailor!” WILDFOX Summer 2013

Hello Sailor! One of the most iconic images that exude confidence and femininity is none other than the 1950s pin-up girl. The vintage artwork is still used to showcase beautiful women of all shapes and sizes, which embodies the same cheeky and outgoing personality of a Wildfox girl.

Designer Kimberly Gordon drew inspiration from 1950’s culture for the collection stating, “I’ve always been a big fan of pin-up art, it’s so extremely American and the history behind the pin-up girl is so interesting. I grew up collecting cheesecake books, I starred as Sandy in the school production of Grease, I listened to Elvis constantly and memorized every oldie I could get my hands on.”

Summer 2013 is all about making girls feel beautiful!  U.S.A.-inspired tees and sweaters with fun Americana graphics such as a sequin “U.S.A.” across a tight knit White Label sweater, “I Want You” on our signature Cassidy Tank, and an intarsia knit “Red Cross” on an oversized cardigan.  Our endlessly comfortable baggy beach jumpers and gypsy hoodies are adorned with milkshakes, French poodles, and cherries, taking our Wildfox girls right back to a 50’s malt shop!

”Coming within the next two weeks is our summer collection of pin up inspired clothing!! We had so much fun designing this and shooting it. It stars our muse, the brilliant model Valerie Van Der Graaf, who is the ultimate pin-up girl, and is shot by me. I hope you guys enjoy it and are inspired to read the history of the pin up girl…”

Kimberley Gordon

A new collection of Wildfox is now available here.

Model: Valerie Van Der Graaf / Photographer: Kimberley Gordon / Styling: Kimberley Gordon, Meredith Leyerzaph, Emily Siegel /  Make up: Carlene K / Hair: Tyron Dupre


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